Winterwares

Background

Simone is a business minded creative based in the Stackwood studios just outside Fremantle town centre. Simone had a successful career as a graphic designer but she left her busy schedule behind to pursue and embrace a slower pace of life. Her creative pursuits in ceramics and exploring mindfulness soon developed into as business as she found others shared her dream of slowing down and being grounded.

Creative Journey

Simone wanted an integrated digital solution for her business. Together we reviewed her digital presence online and her touch points with her customers. We workshopped the ideal customer journey and mapped out how her website, social media and digital marketing would work together. We also looked at her internal business systems and to see how we could streamline those so that she can spend more time working with clay and with her clients.